Privacy Policy

Privacy Policy

Your privacy matters.

At B/Well, we believe that trust is the foundation of every meaningful health journey. We respect your privacy and are committed to handling your personal information with care, transparency, and confidentiality.

This Privacy Policy explains what information we collect, why we collect it, how we use and protect it, and the rights you have over your personal data.

Last updated: October 15, 2026

What This Policy Covers

This policy applies to the B/Well website and the services offered by Barbara Mancioni-Smith, including private health coaching, Bio-Core™ Health Scans, the B/Well Health Club, guided groups, wellness retreats, newsletters, and other educational or wellbeing experiences.

It covers information collected through our website, contact and booking forms, memberships, communications, and the delivery of our services.

Information We Collect

We collect information that you voluntarily provide when contacting us, subscribing to our newsletter, booking a session, purchasing a service, or participating in a B/Well program.

This may include your name, email address, contact details, booking information, and any information you choose to share with us.

For private coaching and certain wellness services, we may also collect information relating to your health history, nutrition, lifestyle, sleep, stress, personal wellbeing goals, and other relevant circumstances.

Where you choose to participate in Bio-Core™ Health Scans, additional information may include sample-related details and wellness assessment reports.

We may also collect limited technical information about how visitors use our website, depending on the technologies enabled and your privacy preferences.

How We Use Your Information

We use your information to respond to inquiries, arrange appointments, deliver services, manage memberships and purchases, and provide personalized educational and lifestyle guidance.

If you subscribe to our newsletter, we may send you educational content, health insights, resources, and occasional updates about B/Well offerings. You can unsubscribe at any time.

Under the General Data Protection Regulation (GDPR), our processing activities rely on an appropriate legal basis, which may include your consent, the performance of a contract, compliance with legal obligations, or our legitimate business interests.

We do not sell your personal information or share it with third parties for their independent advertising purposes.

Health Information & Confidentiality

We recognize that health-related information is particularly personal and deserves additional protection.

Information shared during coaching sessions, wellness assessments, or related services is treated confidentially and used only for the purposes explained to you.

Where required, we obtain your explicit consent before collecting or processing sensitive health information.

Access to this information is limited to authorized individuals and service providers who require it to deliver the relevant service.

We take reasonable technical and organizational measures to protect your information against unauthorized access, loss, misuse, or disclosure.

B/Well provides educational and wellness services and does not replace medical diagnosis, treatment, or professional medical care.

Who We Share Information With

We may use trusted third-party providers to support the operation of our website and services, including website hosting, appointment scheduling, email communications, payment processing, membership administration, and wellness assessments.

These providers receive only the information necessary for their respective functions, subject to applicable data protection requirements.

Some providers may process information outside the European Economic Area. Where GDPR applies, international transfers are made using an appropriate legal transfer mechanism and required safeguards.

We do not disclose your personal health information to unrelated third parties without an appropriate legal basis.

Cookies & Website Analytics

Our website may use cookies and similar technologies to ensure essential functionality and understand how visitors interact with our content.

Where required by law, we request your consent before using non-essential cookies or tracking technologies.

You can manage cookie preferences through the controls available on our website or through your browser settings.

How Long We Keep Your Information

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, or to comply with applicable legal, accounting, or regulatory requirements.

Different categories of information may be subject to different retention periods, including contact inquiries, membership records, financial transactions, and health-related coaching information.

When information is no longer required, we take appropriate steps to securely delete or anonymize it.

Your Privacy Rights

We believe you should always have transparency and control over your personal information.

Depending on your state or country of residence and applicable privacy laws, you may have the right to:

• Access the personal information we hold about you.

• Request corrections to inaccurate or incomplete information.

• Request deletion of your personal information, subject to applicable legal obligations.

• Request a copy of your personal information.

• Withdraw consent where processing is based on consent.

• Opt out of marketing communications at any time.

To exercise your rights, please contact us using the information provided below. We will respond within the timeframes required by applicable law.

B/Well is a U.S.-based company and is committed to respecting applicable federal, state, and international data protection requirements, including the General Data Protection Regulation (GDPR) where applicable.

We do not sell your personal information or use your sensitive health information for targeted advertising.

Children's Privacy

Some B/Well services may involve children or families.

Where we collect or process personal information relating to children, we take appropriate steps to comply with applicable data protection requirements, including obtaining parental or legal guardian authorization where necessary.

We do not knowingly collect children's personal information without an appropriate lawful basis.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technologies, or applicable legal requirements.

Any updates will be published on this page, together with the date of the latest revision. Where legally required, we will provide additional notice.

Contact

If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how your information is handled, please contact:

B/Well — Barbara Mancioni-Smith

Legal entity: B/Well

Email: hello@barbaramanconismith.com

Website: www.barbaramanconismith.com

Your health is personal. Your privacy should always be respected.